Information Minister Hasanul Haq Inu of Bangladesh said on Tuesday traditional broadcasting and social media need not clash instead they should work towards harmonious integration in providing information, education and entertainment to audiences.

Despite being more professional, traditional broadcasting should be open to fine-tuning their products and services to response to the changing media landscape and audience needs, the Minister said.

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UN Secretary General Ban-Ki-Moon expressed Tuesday his concern about the “increasingly restrictive environment for media workers in many countries,” saying that constraints on freedom of expression are shackles on progress itself.

“I will continue to urge all governments, politicians, businessmen, and citizens to commit to nurturing and protecting an independent, free media,” Mr Bank-Ki-Moon said in his message to some 300 broadcasters from Asia-Pacific attending the 13th Asia Media Summit (AMS) in Incheon, South Korea.

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Mr. Choi Yanghee, Korean Minister of Science, ICT and Future Planning (MSIP) said on Tuesday that the Asia-Pacific region, home to four billion people and the world’s dynamic economy will be able to leverage its long history and rich cultural heritage to lead the development of global broadcasting content.

“We must continuously produce innovative and new media content to create added value and bring more joy to audience,” Minister Choi said in his keynote address at the inaugural session of the 13th Asia Media Summit (AMS) held in Incheon, Korea.

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Radio stations in developing countries are missing opportunities in making their content live after they’ve broadcast it. They must learn to broaden their audience “by making the most of their content - getting more listeners, more revenues and more exposure for their brand.”

Mr. James Cridland, a Radio Futurologist from the UK, gave this advice to broadcasters who participated in the presummit Workshop on ‘Creating Engaging Radio Content’ held Monday in Incheon, South Korea.

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News organisations across the globe are increasingly using data journalism to find new and compelling ways of telling stories with numbers and infographics, and make people more engaged with information.

“Data journalism is making the journalism field more exciting and vibrant,” Mr Kevin Anderson, Faculty member of EBU’s Eurovision Training Academy, told participants of the AIBD/Eurovision/CCTV Master Class on Data Journalism held Monday in Incheon, South Korea.

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AIBD Director Chang Jin shared Monday some of AIBD’s future plans in his message to participants in the presummit event on ‘Drones for Content Production,’ citing new initiatives to better serve the Institute’s members and partners.

“We will continue to grow and sustain the Asia Media Summit, now on its 13th year. We will expand participation in this premier communication event not only from the broadcast media industry, but also from new media,” he said.

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